The Middle East and Africa is an emerging region with powerful momentum and significant opportunity. Launched as a standalone region in 2024, MEA is focused on building a strong, connected member community and creating meaningful engagement between partners and the advisors and agency leaders who serve this high-value market. With increasing demand for bespoke, ultra-personalized travel and a growing base of travelers seeking Virtuoso-style experiences, our events prioritize intentional, in-person connection. These curated gatherings are designed to bring together interested partners with advisors based in region who have direct access to discerning travelers, creating a high-impact environment where early engagement drives long-term growth.